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Jaguar Direction Revealed at the NAIAS

Twenty-four hours and counting to the opening of the 2007 North American International Auto Show—also known as the Detroit show to us locals. The anticipation is high despite the fact that it seems almost every embargo has been broken by every sort of media outlet resulting in most of the surprises being revealed—in detail—before the doors of Cobo Hall ever opened. Nonetheless, seeing the cars in the flesh is as much of the excitement as finding out about them over the internet or seeing pictures in a printed magazine. If you’re not available to visit the Detroit show, fear not since I’ll try to capture some of the goings on and reveals here on this blog.

In the meantime enjoy this short video of Ian Callum describing the ideas behind what will surely become one of the stars of the 2007 Detroit auto show, the Jaguar C-XF concept car (of which pictures have been floating around for weeks now already). I’m always fascinated by the thinking behind the design of cars—what were the designers thinking, what were they aiming for? Mr. Callum posits that Jaguar was the inventor of the sports sedan (saloon) and with the C-XF they are trying to remind us all of that fact.